We pride ourselves on providing a no-nonsense handbook which aims to help you equip yourself in the hunt for the right diamond or engagement ring.
It's a huuuuuuge purchase, fraught with decisions that could be minor or could be major - it often feels like you need to be a qualified gemologist to make the right decision just to buy a single piece of jewelry, albeit an important one. Matt's been there. He bought the diamond for my engagement ring (from Blue Nile), and found a bespoke jeweler to make the final ring for me, all without me knowing.
So, we've put my diamond knowledge from years in the industry together with his experience to make a website that helps make that purchase a little less stressful, by highlighting what you need to know in order to confidently buy the right diamond for you. We don't write sponsored content, but when we include a link to a vendor it's likely to be what's called an affiliate link. That means that if a reader clicks on it and buys, we earn a commission from qualifying purchases. That commission comes from the vendor, at no extra cost to you. And then I can buy more tea. And I'm English, so I am essentially fueled by tea and biscuits. (And it's why you might see the occasional British spelling creep into my articles....).